Advertising
You've read our first page on 'Responsible Service of Alcohol' and advertising, but a picture speaks a thousand words (which is why advertising works so well). (We've taken the liberty of adding a lot more truth into the Ads.)
These ads are just a very minute drop in the ocean of ads that are being unleashed across Australia on a daily basis. .
Woolworths (a Family Supermarket) tells us to "Double up on your favourite psychoactive party drug of choice". More often than not these ads are displayed in huge posters as you walk into Woolies, there for all ages to see. They are also displayed on the back of their 'junk' mail advertising which comes into the house - again, for all ages to see, and/or in the local newspapers.
Really clean up.....Stock up......cheap prices......all attractants to encourage you to buy more than you need. The problem with buying more than you need (as with everything) is that you invariably consume more than you need. (All you chocolate lovers know this - if you've got a small bar of chocolate in the house, you eat that and you're usually satisfied, But if you've got a large bar, you're liable to eat the whole thing even if a small bar would suffice).
No time of year is sacred. The manufacturers, dealers and advertisers of the ethanol/ethyl alcohol drug will use any medium they can to advertise. Not only do they advertise so colourfully, attractively and cleverly (using words people can relate to, to attract people), they choose special days of celebration. Christmas, New Year, Australia Day, St. Patrick's Day, Mother's Day, Father's Day, Anzac Day and make a slogan up to go with it.
Great deals worth a shout - The Great Australian Shout. Proven to be one instigator of ethanol drug abuse. Get a group together with everyone having a turn at 'shouting' each other and pretty soon you have a recipe for over consumption (lovingly known as 'binge-drinking'). (Notice the cricket ball under the special deal "Any 2 for $25". Once again, equating alcohol with sport).
And what person, in this day of petrol becoming more expensive, wouldn't want a chance (albeit one chance in millions) to win Petrol for a Year, just for buying drugs. It's like buying a $50 or $60 share in a lottery.
Ah yes, BUNDY. Which child doesn't know the name of Bundy? We were standing at the lights waiting to cross the road and a 5 year old tugged mum's coat and said, excitedly, "Look Mum, there's Bundy" (as she pointed to a huge ad for Bundaberg Rum across the road). We were standing watching the Polar Bears at SeaWorld, when two children yelled excitedly, "There's Bundy, Look Dad, it's Bundy". No longer is it Winnie the Pooh with his pot of honey, it's Bundy Bear with his bottle of rum.
This would have to be a made up ad for Bundy Rum, but whoever did it hit the nail on the head......
Bundy and Coke, a loved combination of 2 drugs in one glass (ethanol and tri-methyl-xanthine/caffeine).
The person who posted this picture, also wrote:
"Bundy is the perfect icon for Australian kids since the legal drinking age in Australia was lowered to 6".
http://uncyclopedia.org/wiki/Polar_bear
TRUTH IN ADVERTISING
This ad came out just after the many articles on the 'illicit' drug ICE (methamphetamine). One drug riding on the back of another drug. If you've ever seen a picture of an ICE addict and an ethanol drug addict, there isn't much of a difference. Due to the amount of people consuming ethanol/ethyl alcohol (92%) and the amount abusing it, (64%, according to statistics) it could be time we changed our name from Australia to Ethanolia.
Some supermarkets don't even make a distinction between food and drugs on the same page. They've 'rolled back another selection of everyday products'....and included a case of Jim Beam to it as well as Sol, Mexican Beer (both imported ethanol drug forms, we might add).
Social celebrities and instant celebrities, whether for fame or infamy, are wielded on a constant basis when it comes to ethanol drug pushing. When Australian ethanol drug lord, John Singleton, decided to release his ethanol drug form brand, "Pure Blonde", he invited Paris Hilton (known ethanol drug abuser) to come to Australia to help select his new drug model/mascot and to help launch his new drug brand. What else is new? Then we had an Under-18 ethanol drug abuser become famous overnight for throwing an ethanol drug abuse party. Brewtopia got in on the act, selling cases of this beer for $49.99 a case.
As was stated on the website for this drug....."Party boy Corey has united the nation as a healer with people reportedly feeling physically better after starting the day playing Slap Corey. As this galoot's moment on the global stage extends, "slappers" have expressed a strong sense of bonding and catharsis.
So, never one to miss a trick, Brewtopia, in conjuction with the creators of Slap Corey, are offering a very limited edition of SLAM Corey, and giving you the ability SLAM, DROP and SKULL him with you own carton of SLAM Corey Beer. This will only last as long as this loser remains in the public eye, at which time we'll focus our attention on some other poor joker! "
Also see "Articles" section - 'It's time to end glamourising alcohol sponsorship' - Prof. Mike Daub 'Curtin University
Note: One danger of the drug ethanol being called a drink (to do with drug pushing on all ages equally), can be easily seen on the Prime/ 7 Network - as is stated in our TV Guide - "Rugby Union. Bundaberg Rum Series. Game 3. Wallabies vs Italy - from Etihad Stadium, Melbourne"; and yes, just like any sport, drug and TV network push, it's on at 7.30pm, Family viewing time. Not to mention that there were literally thousands of children at the drug lord paraphernalia covered game.
As Drug Action Week is only one week away (at time of writing) we were wondering where is the flood of supposed anti-drug Politicans, Prime Minister, Media and supposed/ deluded anti-drug campaigners when it comes to targetting their drug of choice and stating loud and clear, "Just say no to drug pushing in children's hours, and allowing family mediums to become massive, attractive drug and drug lord pushing vehicles. Either they stop their bigotry or they need to give up their positions of power.
We cannot afford to have abusers and abuse advocators in positions of power, prestige or influence, yet we do. Something to think about.
